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Abstract: Today, the comparative value share of automotive electronics in a passenger car is already 30 percent of entire vehicle cost. It is expected to continue to rise significantly. 90 percent of future innovations will be achieved through the usage of electronics. Powertrain electrification, fuel-efficient technologies and consumer demands on safety, comfort, information, mobility and connectivity will increase the significance of electronics in the automotive industry. The Volkswagen Group has recently introduced its new strategy of modularity construction. With the MQB (Modulare QuerBaukasten) Platform, Volkswagen expects to reduce costs and shorten time-to-market period. This modularity strategy enables a quick cascading of new assistance and infotainment systems, which were previously reserved for higher vehicle categories, on medium and compact classes. 

This presentation will address the impact on production plants of the Volkswagen Group, such as Volkswagen Autoeuropa, of the increase in product innovation through electronics as well as the effects of the modularity strategy behind Volkswagen’s MQB platform.  

Alexandre Lúcia is head of the team responsible for End-of-Line vehicle testing and commissioning at the Electronic Competence Center, in Volkswagen Autoeuropa. He is also the representative of Volkswagen Autoeuropa at the Electric/Electronic Competence Network for the Brand Volkswagen. He joined Volkswagen Autoeuropa in 2002 where, until 2011, he worked as End-of-Line vehicle testing and commissioning Engineer. In 2011 he became team coordinator.